Websites with unique design and good user experience
A website is one of the cheapest advertising channels. A user-friendly and well-designed website creates trust and increases sales. At Give, we provide both complete website solutions and individual stages - UI/UX design, prototyping, or development.
How do we get to a results-driven website?
Regardless of the complexity of the project, every website project starts with the planning phase for us. It is important to map out the needs and initial desires, ideas and opportunities. For us, it is important that we understand what we are doing and create added value in the process.
Today, the number of mobile device users is surpassing desktop users. When designing a website, attention must be paid to how it looks and works on different devices.
For each project, we look at the client's brand and target audience and create a website design that appeals to them and brings results. The primary goal of good web design is to increase credibility.
Web design
On average, a user takes only 0.05 seconds to form an opinion about a website. Even the best copywriter or sales specialist cannot make their work count in such a short time. This shows that the impression is mainly shaped by visual design. If a user decides to stay on a webpage, good usability, striking content, and psychological tricks come into play, which lead the user to make a purchase. At Givest, we are fond of modern, user-friendly, and minimalist designs.
Website structure and wireframes
Today, a website can be a single-page landing page where the necessary information is presented in different sections or a website with hundreds of content pages. The website creation project should start with the creation of a sitemap. The structure or sitemap shows the distribution of website content and how navigation between different subpages takes place. This helps us ensure that the page is logically structured and that users can easily find the information they need. Based on the sitemap, it becomes clear which unique types of website subpages need to be designed. For example, if the website has a news or blog section, it is not reasonable to design each open blog post separately. The web designer’s task is to create one page design where all the components used in the blog would be represented.
Wireframes are visual drafts of website subpages that show the layout and placement of elements. They help to understand how the content will look and what the functionality will be. In general, wireframes are very laconic and without design. In practice, we have found that sometimes clients find it difficult to understand wireframes and do not use them for simpler projects. However, creating wireframes can save time when creating more complex websites. Depending on the project, wireframes may also be a necessary input for content creators to understand where and what volume of content is needed.
Responsive design
Responsive website design is important because it ensures that the website looks good on different devices, including desktop computer screens and mobile devices. User-friendly and accessible design ensures that information is findable and leaves a good impression of the company. Depending on the project, users may have slightly different goals on different devices, and it is good to play this through when designing.
In practice, this means that the web designer must design (in Figma, Sketch or other web design software) the homepage and subpage design views for different devices. At Give, we usually design desktop and mobile views. For more complex or important projects, however, one subpage may have more views designed. For example, widescreen, smaller laptop, tablet and mobile views. The term “mobile first” is common in the world. However, our division of labor in website design is such that we first create views for large screens and when they are confirmed by clients then for mobile. This division of labor ensures that design and branding receive maximum attention and the project progresses faster. If there are wishes for changes, they can be made in one view instead of several at once.
Conversion Optimization
We have experience in designing sales-oriented websites, but unlike agencies specifically focused on this area, we place more emphasis on visual design. Often, in the pursuit of numbers, branding is overlooked. We believe that tasteful design creates long-term value. Every euro invested in design pays off multiple times.
Prototyping
Clickable website prototypes are used to test ideas and designs. A visual overview helps clients understand the final solution. Prototyping saves time and allows solutions to be improved based on user feedback. We use animated prototypes to visualize ideas and as a starting point for the development team.
Web development
We use Wordpress and Webflow as content management systems (CMS), but we understand that not all projects require a CMS. Integrating a CMS can add complexity to a project, and websites built on Wordpress require periodic updates. We can discuss together which solution would be the most practical for your specific needs.
We also develop custom solutions, and we can integrate different services and create APIs as needed. Our technical expertise spans from PHP to React, and we always choose solutions that fulfill your specific goals.
How can we help you?
If your company's website needs an update or if you don't have a website yet, we can assist you. For existing websites, we offer UI/UX review to identify current pain points. For large-scale web projects, we provide consulting to ensure a great end result. We can also help you keep your web projects on track to guarantee success.